Media Development, Cross-cultural Communication and Public Diplomacy
<div class="event-icon"></div> <span>Save this event in my Outlook calendar</span>
<div class="event-icon"></div> <span>Save this event in my Google Calendar</span>
Organizer: Africa Communication Research Center (ACRC)
Institute of Communication Studies, Faculty of Journalism and Communication Communication University of China (CUC), Beijing, China
Co-organizer: Chr. Michelsen Institute (CMI)
Program
Day 1 Friday 12th of June
Opening Ceremony
chair: Prof. Zhang Yanqiu, Deputy Dean, Faculty of Journalism and Communication;Director, Africa Communication Research Center, CUC
Prof. Zhang Yanqiu, Deputy Dean, Faculty of Journalism and Communication;Director, Africa Communication Research Center, CUC
Speeches:
Prof. Liao Xiangzhong, Vice President, Communication University of China (CUC)
Mr. Hu Bangsheng, Vice President, China Radio International (CRI),China
Prof. Sabiti Makara, Department of Political Science & Public Administration, Makerere University, Kampala, Uganda
Prof. Lei Yuejie, Dean, Institute of Communication Studies,
Faculty of Journalism and Communication, CUC
Keynotes
Prof. Li Anshan, School of International Studies, Peking University, China
People-to-People Contact in China-Africa Relations: History,
Achievement and Perspective
Anton Harber, University of Witwatersrand, South Africa
Enhancing China-Africa Media and Communications Knowledge: Initiatives, Partnerships and Future
9:30-11:00 Panel 1-3
China and Africa Media Development and Research
Chair: Prof. Li Anshan, School of International Studies, Peking University.
(Each presentation is 15mins, Q& A is about 15mins, 5mins for commentary)
1. Overview on China-Africa Media and Communications Research in China: Reflection and Reconsideration
Prof. Zhang Yanqiu, Director, Africa Communication Research Center(ACRC), CUC, China
-
Chinese media in South Africa: attitudes and awareness amongst media practitioners
Dani Madrid-Morales, PhD Fellow, the Department of Media and Communication, City University of Hong Kong, China -
A Constructive Journalism Perspective to Understand China Daily and BBC Representation of Ebola Outbreak and Africa
Simon Matingwina, Senior Public Relations officer, Zimbabwe Airforce, Zimbabwe
4.Comparative Analysis of China-Africa Social Media Usage
Li Lianxing, Chief Correspondent, China Daily (Africa Weekly), China
Q&A
Commentator: Sabiti Makara, Associate Professor, Department of Political Science & Public Administration, Makerere University, Kampala, Uganda
11:00-12:00
Media coverage on China and Africa
Chair: Dr. Aslak Orre, Researcher, Chr. Michelsen Institute, Norway
(Each presentation is 15mins, Q& A is about 15mins, 5mins for commentary)
5. Representations of China and Benin in each other’s newspapers
Xiaoling Zhang, Associate Professor, HoS, School of Contemporary Chinese Studies, University of Nottingham China Ningbo Campus, China
-
Tanzania Print Media Portrayal of China-Tanzania Economic Relations: A Case Study on Daily News and the Guardian
Gloria Subira Tesha, Senior Journalist, Chief Reporter with Habari Leo (Daily News), Tanzania Standard Newspapers (TSN), Tanzania -
A Study on China’s Communication Strategies toward Africa in the Context of Globalization
Wu Juan-ran, Associate Professor, Communication University of China, Nanguang College, China
Q&A
Commentator: Prof. Zhang Kai, Director of Media Education Center, Institute of Communication Studies, CUC, China
14:00-15:10
Media coverage on China and Africa
Chair: Prof. Tian Zhihui, Professor of Communication, CUC, China (Each presentation is 15mins, Q& A is about 15mins, 5mins for commentary)
8. Comparative Study of BBC World News and CCTV News Coverage on Ethiopian Economic Development
Tesfay Gebremeskel, Head of Foreign Media Accreditation and Monitoring Department, Federal Government Communication Affairs Office (GCAO), Ethiopia
9. The Impact of Aid and Other Bilateral Activities on China’s Image as Portrayed in the Ghanaian Media
Theophilus Tetteh Aperkor, Media Analyst and Communication Specialist, National Media Commission of Ghana, Ghana
10. Gender-Based Violence Reporting in Print Media in Malawi
Chen Zhijuan, Associate Professor, Gender and Media Research Center(GMRC), CUC, China; Lincy Gondwe Msuku, Senior Producer, Malawi Broadcasting Corporation, Malawi
11. Re-framing the Prodigal son in the China-Africa Communication
Discourse: mainstreaming the “Health Communication” Voice.
Peter G. Mbugua, Lecturer, United States International University-Africa, Kenya
Q&A
Commentator: Anton Harber, Professor of Journalism University of the Witwatersrand, Johannesburg, South Africa
15:30-16:50
Chinese and African Soft Power and Public Diplomacy
Chair: Dr. Shubo Li, Chr. Michelsen Institute, Norway
(Each presentation is 15mins, Q& A is about 15mins, 5mins for commentary)
12. China’s ‘Stadium Diplomacy’ in Africa: The Case of Cote d’Ivoire
Ulf Henning Richter, Associate Professor, Nottingham University
Business School China, UNNC, China
13. Sustainable Soft Power Practices in China’s Foreign Policy: Explaining the Attractiveness of Vocational Training Programs in China-Africa Media Diplomacy
Lina Benabdallah, PhD Candidate and Teaching Assistant
Political Science Dpt & Center for Africa Studies,
University of Florida, USA
14. Confucius Institutes and China’s Cultural Diplomacy in Africa
Dr. Niu Changsong, associate research fellow, Institute of
African Studies, Zhejiang Normal University, China
15.Bridging the Great Wall: The Soft Power Implications of African Student Exchanges to China
Zander Rounds, Fulbright Scholar, Zhejiang Normal University, Institute of International and Comparative Education, China Q&A
Commentator: Li Anshan, Professor, School of International Studies, Peking University, China
16:50-17:40
Chinese and African soft power and public diplomacy
Chair: NIU Changsong, associate research fellow, Institute of African Studies, Zhejiang Normal University
(Each presentation is 15mins, Q& A is about 15mins, 5mins for commentary)
-
Chinese media and diplomacy in Africa: Exploratory case study of Kenya, Nigeria and South Africa
Bob Wekesa, PhD Candidate, Communication University of China, China; Research Associate, University of Witwatersrand, South Africa -
Differentiation in Public diplomacy of China and Anglo
Countries in Malawi: Cases of Education and Construction Program Dr. Xue Luo, Africa Communication Research Center, CUC, China; Patrick Ndawala. Journalist, Malawi News Agency, Malawi -
China into Africa and its image building in Africa: the case of Botswana
Chen Zhilu, PhD candidate at African Studies Center, Shanghai Normal University; former Chinese director, Confucius Institute University of Botswana, Botswana
-
Localization Strategy of Chinese Media in Africa: the case of Global Max Media Group(GMMG)
Song Qi, Program coordinator, the Faculty of International Media, Communication University of China (CUC); Hangwei Li, ProgrammesDirector, Zambia Radio Station, Zambia
20. Chinese Public Diplomacy in Zimbabwe: Practice and Challenges
Olivia Rombe, Communications and Advocacy Officer, Ministry of Youth Development, Indigenization and Economic Empowerment , Zimbabwe Q&A
Commentator: Elling Tjønneland, senior researcher, Chr. Michelsen Institute (CMI), Norway
Day 2 Saturday 13th of June
9:00-10:10
Cooperation and development of Chinese and African Telecommunication
(Sponsored by the Voice of China in Africa Research Project, CMI, Norway)
Chair: Dr. Jijun Ran, Associate Professor, Department of English and International Studies, Foreign Affairs University, China
(Each presentation is 15mins, Q& A is about 15mins, 5mins for commentary)
21. China and telecommunications in Africa–an overview and critical discussion
Elling Tjønneland, senior researcher, Chr. Michelsen Institute (CMI),Norway; Helge Rønning, Professor, Department of Media and Communication, University of Oslo, associated senior researcher, project director, the Voice of China in Africa project, Chr. Michelsen Institute (CMI), Norway
22. Chinese Communications Industries in Mozambique
Helge Rønning, Professor, Department of Media and Communication, University of Oslo, Norway;Se´rgio Chichava , researcher, Instituto de studos Sociais e Econo´micos (IESE), Maputo, Mozambique
-
Africa’s rise from the peripheries of the network society and China’s contribution to digitalization of the continent : Case of Uganda
Sabiti Makara, Associate Professor, Department of Political Science & Public Administration, Makerere University, Uganda; Dr Goretti Nassanga, Department of Journalism and Communication, Makerere University, Uganda -
Rhetoric, Perception and Reality: The role of Chinese telecom vendors in Angola
Dr. Shubo Li, Chr. Michelsen Institute, Norway;
Dr. Aslak Orre, Researcher, Chr. Michelsen Institute, Norway Q&ACommentator: Dr. Xiaoling Zhang, Associate Professor, HoS, School of Contemporary Chinese Studies, University of Nottingham China Campus, Ningbo
10:30-12:00
Cross-cultural communication between China and Africa Chair: Li Lianxing, Chief Correspondent, China Daily(Africa Weekly)
(Each presentation is 15mins, Q& A is about 15mins, 5mins for commentary)
10:10-10:30
5
25. Learn from each other's culture: experiences, lessons and expectations Mr. Shu Zhan, Senior Research Fellow, Institute of African Studies,
Zhejiang Normal University, Former Ambassador of China to
Eritrea (2006-2009) and Rwanda (2010-2013)
26. The construction of discourse power in China-Africa Relations: Experience and Challenges
Prof. Wenping He, Director of African Studies Section, Institute of West-Asian and African Studies, Chinese Academy of Social Sciences (CASS), China27. From The Perspective Of China: African Is A Film Desert?
Zhang Yong, PhD Candidate Of Beijing Film Academy, China
28. Propagating China in Africa:China Radio International from an offshore broadcaster to a smart communicator
Jijun Ran, Associate Professor, Department of English and International Studies, Foreign Affairs University China29. Study on the Communication of Chinese TV Series in Tanzania
Li Huiqun, Associate Professor, Institute of Communication Studies, Communication University of China30. An insight into Malawi’s Perception of China Through Chinese Movies.
Joseph Josiah, District Information Officer, Lilongwe, Malawi
Q&A
Commentator: Ulf Henning Richter, Associate Professor, University of Nottingham, Ningbo Campus, China12:00-12:20
Closing Ceremony
Project
